A great marketing campaign covers off on reach (how far the product is going) and frequency (how often a customer is reminded about that product). This coupled with presentation equates to a comprehensive approach to securing the most customers and creating a competitive environment which we all know equals premium price.
Staging a property can be the difference between whether or not a customer swipes left or right. When most vetting is done via online portals, if your property isn’t eye-catching, it may not make the cut of where the busy house hunter chooses to spend their time on Saturday morning.
Staging has such a huge impact on buyer behaviour. A well constructed styling package can make an old home look new, make small spaces appear bigger and are essential whenever there is an open-plan living area. As the market adjusts and supply may start to outweigh demand, sellers need to invest more than during the boom to create the same competitive environment linked with premium sale prices.
While most data companies are suggesting that growth only commenced in February, Ray White’s analysis reveals that the market actually began its upward trajectory in January, as buyers started pricing in the rising potential for interest rate cuts. Growth spreads across the country February data shows the Australian housing … Read more
Home buying is at its peak in spring, making it the perfect season for a lounge room refresh. Spring is not just a season; it’s a feeling of renewal and possibility. As the flowers bloom, so too does the housing market, with 2.4 million realestate.com.au users intending to move over … Read more